News & Resources
The House That She Built: Written by BIA Member Mollie Elkman
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The BIA is pleased to promote The House That She Built written by member Mollie Elkman of Group Two Advertising and illustrated by Georgia Castellano.
There is a significant shortage of skilled workers in the construction industry, which is a growing crisis for the US economy. The solution is right in front of us when we recognize that only 3% of the onsite workforce is women.
While there are wonderful programs in place to recruit high school students into the trades, the real opportunity for long-term, sustainable change is with our youngest learners. By sharing The House That She Built with children we are changing the conversations before career-based bias can even form. The goal is to inspire and empower both girls and boys.
Click here to order your copy!